With 15 million business profiles on Instagram (up from 8 million in March 2017) we can say that the social network owned by Facebook is one of the biggest mobile go-to places for everyone who wants to build an online image of a business.
But there is more to it! As marketers, we are also interested in the numbers that show us the power of the tool or marketplace we want to use, right?
Now let me clarify a few things that will help you understand the power of Instagram:
- 80% of the users on Instagram follow a business – this seems like a great place to create a great bridge between your brand and your potential customers.
- 60% of people say that they discover new products on Instagram – because brands understand what their audiences want, need to know, how to connect with them and what kind of content to share with them.
No comments:
Post a Comment