YES!
Wait? What?!
Unless you vet potential grand prize winners or all potential winners for that matter, you have no idea who your products, services, brand or company is aligning itself with.
I am not kidding.
It is especially important to vet potential winners if you plan to use them in future marketing campaigns.
Cringe-Worthy
This is a perfect cringe-worthy example of why you want to build-in team members (legal, investigation, design, viral sweepstakes marketing, etc.) when creating a sweepstakes. It’s also what a licensed, experienced private investigator would find that an inexpensive Internet search wouldn’t.
NOTE: Those involved have been made generic to protect identities.
Shannon Tulloss has been a private investigator for over 30 years and has owned her own firm for over 20 years. (Shannon Tulloss Investigations)
Ms.
http://ift.tt/2yWGz5w
No comments:
Post a Comment