Social media is a proven way for companies to communicate and engage with their audience. But successful social media marketing for corporate communications is also very demanding.
Companies have to produce a consistent stream of valuable content and consistently interact with their communities on social channels, just to keep up with the ever-increasing pace of the internet.
If you’re not careful, your social media marketing efforts can become an all-consuming monster, devouring time and resources.
Social media automation might appear to be a quick solution to jump off the hamster wheel. But there are also pitfalls along the way.
However, if you consider the rules and plan your social media automation strategy wisely, you can unleash the power of social media tools for your business.
Before we look at the pros and cons of social media automation, let’s take a look at some of the options for social media automation in corporate communications.
http://ift.tt/2z8l6Cy
No comments:
Post a Comment