Does anyone else sometimes feel like their content just fails? Every so often I get into this funk and nothing I write seems to have any oomph. The topics are stale, or I am just not feeling it? Sure, research shows that it is what is popular in the public consciousness at the time. But trends and I don’t always mix and when that happens you can really see it in what I produce.
That is why this little trick really saved my bacon. After years of struggling with this particular issue, I realized I was missing the obvious: my customers were the ones I should be listening to. I had been hearing about – and sometimes writing about – the importance of answering customer questions for ages, yet I was failing to take that advice.
Once I made the shift it was like a whole new world opened up for me.
http://ift.tt/2hwPe6Q
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