Have you ever heard the expression that sometimes one plus one equals three? It’s bad math but a great concept that can help you grow your business or personal brand fast.
When you combine your efforts with someone else in your niche – not a competitor but someone with a similar audience as yours – you can see that bad math boost your bottom line. The idea is to pool your resources and promote each other so you both win.
The key is finding the right people to connect with and how to form a strategic partnership.
In this post, we’ll discuss exactly how to find the right influencers for a mutually beneficial relationship and exactly how to connect with them for the best results.
Ready? Let’s get to it!
Identify the Type or Influencer You’re Looking For
First, nail down exactly the type of influencer it’s best for you to connect with at this stage in your business.
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